I think the one-sided attention (I agree) has been given to Gilad due to the excruciating efforts of the entire Israeli people in constantly campaigning for his release. Every single Israeli, abroad and at home, knows Gilad Shalit by his first name, his parents, his story, his hometown. This is only due to the people's dedication and determination to bring him home--- and the importance of the individual lives of young Israeli soldiers in Israeli society. The numbers of the deal only reflect that value of society. The government was willing to give up 1,027 Palestinian prisoners (many convicted for heinous crimes that killed scores of innocent civilians) for one soldier.
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