Oh my this is so true! My daughter and son-in-law own an architectural firm in Los Angeles, HAZARD | FRANKEL ARCHITECTS.Both are RPI grads and I wanted her to minor in Construction Management, but she chose Psychology. She says in their practice, her minor is often been more important in an initial phase of a project. People have an idea of what they want sometimes, but often it is vague and more about what they want the structure to represent or the "feel" that it transmits. It's up to the designer to be able to "listen" and then translate all of that into a "structure statement" that will stand the test of time! NO.SMALL.TASK.
More information about text formats